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5 Ways to Win Customer Trust

Location:

Community-Wide

Event Type(s): Business Events, Lecture / Workshop
Organization: American Marketing Association Central Virginia Chapter
Description: Since 2015, on behalf of the Council of Better Business Bureaus, ethnographer Craig Honick from Metro Tribal has been on a journey across America in search of what it means to be a “better business” in the United States today. The project captures in real time how consumers define a positive a business experience—and how businesses themselves are perfecting the art of gaining lifelong customers.

The first major discovery from the project are the “5 gestures” businesses display that engender the greatest trust and loyalty from customers.

Join us at our May event, where Craig will share these 5 gestures of trust and how marketers can leverage them in campaigns.

Tickets are $10.00 for American Marketing Association and StudioIX members, $20 for non-members and $5 for students.
Address: Studio IX
969 2nd St SE
Charlottesville, VA 22902
Contact Name: Megan Rowe
Contact Phone: 4343278285
Contact Email: info@centralvaama.org
Date: Tuesday, 5/16/2017
Start Time: 5:30 PM
End Time: 7:30 PM
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